FAQs


Why work with POD?

We push the boundaries because we know that what worked yesterday won’t always work tomorrow. With a mix of data insights and regular testing, we’re constantly innovating, refining, and getting smarter—so your brand keeps winning.

We’re not about fluff or following the same old playbook. We deliver results, backed by expertise and a genuine passion for what we do.

We're also known for meeting 100% of our deadlines, being proactive, and easy to reach. Most importantly, we're committed to maintaining transparency and honesty throughout our partnership.


What type of clients does POD work with?

We work with B2C and B2B clients across a broad spectrum—from Series A startups to well-established enterprises—who are committed to digital growth. Our ideal clients value the impact of digital strategies and are open to testing new approaches and working collaboratively with us to drive meaningful growth.


What services do you offer?

We provide end-to-end support for paid digital marketing campaigns, covering everything from campaign strategy through to delivery and ongoing optimisation. Our campaigns run across all major social platforms, Google and Microsoft for SEM, as well as YouTube, display ads, and digital audio.

Beyond campaign management, we help clients with audience strategy by using 1st-party insights and tools like Experian to build targeted personas, and advise on creative best practices to ensure your content resonates with the right audiences.


What industries do you specialise in?

We work across both B2B and B2C sectors and bring expertise in paid digital marketing that translates well across industries. While we believe the core principles of digital marketing apply to all verticals, we also understand the nuances within specific sectors. Our experience spans a range of industries, including travel, eCommerce, B2B, sports, fintech, food delivery, gaming, and fashion. We leverage cross-industry insights to bring fresh perspectives and proven strategies to every campaign.


Can you integrate with our existing marketing team?

Absolutely. We’re experienced in working as an extension of in-house marketing teams and coordinating with other internal teams to ensure seamless collaboration. At the start of our partnership, we’ll work closely with you to understand your preferred ways of working, so we can tailor our approach to fit your team’s structure and goals. We’re adaptable and committed to finding the best way to integrate and support your marketing efforts.


How do you approach client communication and reporting?

We believe in open, ongoing communication. We connect with our clients through messaging platforms like Slack for easy, direct communication, and we schedule weekly calls to review campaign performance and upcoming initiatives. If there’s an urgent need or an opportunity to be more responsive, we’re available for ad hoc calls to address these situations promptly.

On the reporting side, we create a custom automated dashboard for each client, providing complete transparency and daily updates on campaign pacing and results, so you’re always informed.


Have any more questions?

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