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HOME
WHAT WE DO
OUR PROCESS
PROGRAMMES
ABOUT
FAQs
CONTACT
BLOG
BOOK A CALL

Our Programmes

Whether you’re just finding product–market fit or preparing for a multi-million-pound Series D, our three programmes give you the exact roadmap and resources you need to hit your growth targets. Each programme includes the full PACE Loop rollout, monthly deep dives with your marketing team, and a custom playbook updated quarterly with tests, learnings and wins.

Starting Blocks
Seed

For early-stage founders and their first marketing hires, aiming to validate audiences and prove ROI before committing significant ad spend.

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Setting Tempo
Series A / B

For growth-stage teams with some traction, focused on doubling down on what works, reducing CPA and expanding reach.

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Full Sprint
Series C / D

For mature scale-ups and pre-IPO businesses that need brand awareness and omnichannel dominance without sacrificing precision or inflating costs.

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What's Included In Every Programme

Full PACE Loop
Deployment

From initial Plan sessions to rapid Activate launches, data-driven Calibrate sprints and strategic Expand roll-outs.

Monthly Deep
Dives

90-minute sessions with your team, where we unpack insights, refine hypotheses and set course for the next period.

Custom Quarterly
Playbook

A living document that captures every test, result and best practice.

Transparent, Real-Time Dashboards

Daily reporting that lets you monitor spend, performance and KPIs - no waiting for weekly slide decks or PDF exports.

CHOOSE THE RIGHT PROGRAMME

Starting Blocks

Focus

  • Audience validation
  • Low-risk A/B testing
  • Building initial pipelines at target Cost-Per-Acquisition (CPA).
  • Laying the foundation for scalable campaigns.

What you'll see

  • Rapid Campaign Launches: First A/B test live in 24 hours, running across social and search to validate demand.
  • Low-Risk Pilots: Tests that minimise risk and surface early win/loss signals.
  • Foundational Playbook: A living document that details your initial audience segments, creative angles and bid strategies.

Outcomes

  • First users acquired at or below target CPA.
  • Clear understanding of which channels and messages resonate.
  • A documented framework to scale up confidently towards Series A.

Setting Tempo

Focus

  • Rapid channel expansion.
  • CPA reduction through data-driven calibration.
  • Building an agile roadmap to maximise ROI.

What you'll see

  • Cross-Channel Testing: Simultaneous A/B tests across channels to uncover new acquisition opportunities.
  • Weekly Sprints: Automated dashboards deliver performance metrics every day; weekly strategy calls steer pivots, creative recommendations and new audience discovery.
  • Scaled-Up Playbook: Your bespoke playbook grows to include play-by-play instructions for each channel, plus examples of high-performing ad creative and audience breakdowns.

Outcomes

  • 2×-4× scale in user acquisition while holding or lowering CPA.
  • A robust multi-channel acquisition engine ready for further investment.
  • Better visibility into which markets or segments deserve additional budget.

Full Sprint

Focus

  • Omnichannel expansion.
  • Sustained brand campaigns to drive category share.
  • Fine-tuned LTV optimisation to maximise ARR growth.

What you'll see

  • Omnichannel Roadmap: A multi-touchpoint strategy that weaves together channel activations to reinforce your brand message.
  • Brand Lift Measurement: Dedicated surveys and incrementality tests that quantify shifts in brand awareness, consideration and conversion.
  • Quarterly Playbook Overhaul: Each quarter, we revisit and refresh your playbook with new tests, creative experiments and advanced audience segments.

Outcomes

  • Measurable Brand Lift: Clear improvements in unaided and aided awareness, captured through survey and social listening.
  • Revenue Attribution Clarity: A well-defined link between your marketing spend and revenue growth, backed by incrementality and attribution data.
  • Optimised LTV:CAC Balance: A healthier lifetime-value to acquisition-cost ratio, ensuring long-term campaign profitability.
The PACE Loop - By POD Studios
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Choosing The Right Programme

Funding Stage Program Name Focus Outcomes
Seed Starting Blocks Audience validation, low-risk AB testing First users at target CAC
Series A/B Setting Tempo Channel expansion, CPA reduction 2×-4× scale while holding or lowering CPA
Series C/D Full Sprint Omnichannel dominance, brand campaigns Category share growth and ARR impact

Ready to get ahead with a clear, funding-stage-specific roadmap to accelerate growth and impress investors?


LET'S TALK!