Tailored Strategies at Speed


When you’ve just closed your funding round and need to hit growth targets fast, “one-size-fits-all” paid marketing won’t cut it.

At POD Studios, we move at startup speed, building and running bespoke campaigns across channels so you accelerate learnings, protect runway, and scale only what works.

Core Channels We Cover

We build paid digital marketing strategies and activate across the following channels


Paid Social Media

Meta, LinkedIn, X, TikTok, Snap,
Reddit, Pinterest, and more

Search Marketing (SEM)

Google Ads &
Microsoft Ads

Programmatic & Display

Digital Audio

Spotify & Acast

Out of Home

Traditional & Digital

Video & Connected TV

Static & Video

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Our Services


01

Paid Digital Strategy

We’ll create a bespoke, actionable paid digital marketing plan aligned to your budget, KPIs and next-round goals.

  • Competitor and market scan
  • Channel mix recommendations
  • Full media budget allocation mapped to your funding timeline

02

Audience Strategy

Turn your existing customer data and research into targetable segments across every channel.

  • First-party data analysis
  • Translating customer insights into targetable audiences across channels

03

Setup & Delivery

We manage the day-to-day so you don’t have to.

  • Campaign build out
  • Ongoing monitoring
  • Weekly optimisation sprints

04

Campaign Reporting & Insights

No more generic slide decks. We build custom dashboards and reports that map directly to your business goals.

  • Real-time reporting via shared dashboards
  • Weekly meetings highlighting win/loss signals, opportunities and next steps
  • Monthly deep-dive workshops: interpret data, set fresh hypotheses, update your playbook
  • Creative insights & recommendations 

Our Approach: The PACE Loop


Plan

  • Deep dive into your audience, existing data and campaign hypotheses.

  • Define KPIs (CPL, CAC, LTV) in line with your next-round metrics.

Activate

  • Rapid A/B test launches across the right mix of channels.

  • Leverage our vertical playbooks (fintech, travel, B2B and other fast growing industries).

Calibrate

  • Daily tracking via automated dashboards.
  • Weekly review sessions to pivot creative, audiences or media mix in real time.

Expand

  • Scale winning tests, unlock new channels or geographies
  • Hand over a fully documented playbook so your in-house team can keep momentum rolling

LEARN ABOUT THE PACE LOOP